by | June 2, 2016 | Benefits Communication, Employee Communications, Generational communications, Millennials
Yesterday I read a really interesting piece describing how corporate America is so focused on the stereotypes associated with millennials that companies may be missing the bigger picture when trying to relate to young people. As in, it’s risky business to shove an...
by Kara Cowie | May 16, 2016 | Benefits Communication, Benefits Communication General, Communications Technology, Crisis Communications, Employee Communications, Enrollment Communications, Generational communications, Millennials
With 68 percent of Americans owning smartphones, it’s no wonder employers are considering (and often embracing) mobile apps as an effective tool for sharing benefits and company information with employees and their family members. Across Lockton, our Account Teams...
by Carly Goodwin | May 13, 2016 | Benefits Communication, Benefits Communication General, Best Practices, Employee Communications, Enrollment Communications
Employees who are extremely satisfied with their benefits program are nine times more likely to stay with their employer than workers who are dissatisfied with their benefits program. If you’re thinking, “Our company can’t afford to offer more benefits,” you aren’t...
by | May 10, 2016 | Benefits Communication, Best Practices, Employee Communications
If your benefits plan runs on a calendar-year basis, then this is an important time of year. It’s the time when you and your company leadership are making crucial decisions about your benefits plan for 2017. And while you’re spending all that effort to decide what...
by Carly Goodwin | April 12, 2016 | Benefits Communication, Employee Communications, Enrollment Communications
Eight seconds. Studies show people have an average attention span of eight seconds, which is less than that of a goldfish. This means you have precious time to grab someone’s attention before you lose them. Between smartphones, tablets, Netflix and Facebook, it’s no...
by Kara Cowie | April 6, 2016 | Benefits Communication, Employee Communications, Enrollment Communications, Generational communications, Millennials, Segmenting communications
I’ll admit, I am a millennial … but just by a hair. Born in September of 1980, I barely make the cutoff. And with a husband, three kids, mortgage and a minivan, I often have much more in common with Generation X than Y. But, technically, I am a part of the...
